case study

The 3 Palms

beachfront property | multiple offers | celebrity client

call anytime: (805) 350-6533

Days on the market

Over Asking Offers

Days to Close

Stealth Listing

During the initial consultation, our client was looking to list in the most anonymous way possible. This is typical for many celebrity clients. The downside to this strategy is a missed opportunity to generate maximum awareness. Maximum awareness generates maximum leads, leads turn to offers, multiple offers turn to bidding wars, and bidding wars equal maximum return for your property. After testing the market via our Pre-launch Listing Strategy, we shared the data and advised our client to go public. Luckily, they agreed and our Marketing Experts were off to the races.

Furniture Included

The previous owner of this property (our client) designed and built this home. What once was a “love shack” on the beach is now a contemporary smart home with modern furnishings custom-made specifically for this property. Our client wanted the furniture to stay with the home. That meant finding a buyer who wanted a turn-key property with contemporary furnishings. Typically this makes finding the ideal buyer more difficult.

Leaseback Contingency

The goal for our listing clients is to maximize their return efficiently and seamlessly. This means doing everything in our power to ensure a frictionless transaction and transition from the property. In this case that meant the previous owner (our client) wanted to live at the property for a few months before the new owners settled in. Jon Perkins, Lead Advisor was able to negotiate a leaseback on the property that the new owner and previous owner happily agreed to.

sold for

$5,750,000

*+$300,000 for custom furniture included in price above.

a winning strategy

Prelist Marketing

We begin marketing your property before it hits the market with buyer behavior alignment, and advanced targeting.

Intelligent Pricing

Online home value estimators simply do not apply to luxury real estate markets like Santa Barbara. We use AI & Local Market Experts.

Innovative Advertising

Using the most relevant social media platforms and algorithms available we market your property to maximize exposure

Architectural Photography

We use Pros not iPhones. Twilight shots, Drone footage, VR Tours, Item Removal, and Floor-plan redraws.

International Exposure

Unmatched exposure worldwide. Syndicated to 80+ international real estate websites.

Property Website

Featuring architectural photography, custom url, and some very clever technology to market to the most qualified buyers.

1 +

Years in Santa Barbara

0 +

Amazing Clients

$ 0 M+

In Real Estate Sold

Our Selling Experience

Personalized, Frictionless, Transparent, & Results Driven.

We will guide you through every aspect of your selling journey ensuring a seamless closing experience. Our team will work with you to create a custom plan tailored specifically for your needs, then execute it flawlessly using state-of-the art technology, cutting-edge marketing, and proven strategies that yield results above current market standards.

This means more money for your home, without any of the stress.